Ep 15: What your Studio Manager Wishes you Knew with Staci Alden

In this episode of the Boutique Fitness Marketing Podcast, we’re diving into how to support your studio manager and set them—and your business—up for success.

Our guest is the incredible Staci Alden, a consultant and strategic planner dedicated to helping fitness managers and studio operators elevate their teams, programs, and systems. 

If you’re ready to empower your studio manager, boost your team’s communication, and make your studio run like a dream, you’re in for a treat.

A little bit about Staci: 

Staci brings a wealth of experience to everything she does and has worked with everyone, from large luxury health clubs to small boutique studios. She’s designed world-class studios on tight budgets, launched signature formats, and created turnkey solutions to streamline operations and enhance customer experiences.

Here’s a quick rundown of what we covered in this episode on supporting your studio managers:

  • What is Staci currently doing in the fitness industry? 

  • The most prominent challenges fitness studio managers face and how owners can better support them. 

  • What role do studio managers usually play in client marketing, sales and retention? 

    • Are they mainly focused on day-to-day operations, or do they have a significant role in those marketing and sales processes?

  • What are some best practices for ensuring the owner,  welcome desk team and instructors stay aligned with current marketing campaigns?

  • What are the most common weaknesses Staci sees with schedules and programming?  

    • What suggestions does Staci have to improve these weaknesses?

  • What advice would Staci give to owners who want to empower their managers to take more ownership of the studio’s success?

  • What gets overlooked most often when it comes to the manager-owner relationship?

Connect with Staci

Website/Newsletter: https://www.stacialden.com/
Schedule a FREE Fitness Program Strategy Meeting: https://calendly.com/alden-staci/30min
LinkedIn: https://www.linkedin.com/in/staci-alden-ab2ab535/
Instagram: https://www.instagram.com/stacialdengf/


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Connie Holen

I'm a Digital Strategist + Squarespace Web Designer for yoga, fitness and wellness studios who need a strong brand presence both on-line and off. I specializes in creating clean, modern and easy-to-manage websites that smoothy integrate online scheduling softwares and are optimized for local search engine results.

http://www.pixalitydesign.com
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Ep 16: Making Customer Experience your Competitive Edge with Chris Stevenson and Marisa Hoff

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Ep 14: Marketing on a Budget with Christa Gurka