Ep 11: Marketing Fitness Retreats with Jennifer Pahl

Retreats are more than just a fun getaway—they’re an opportunity to deepen your community connections, create unforgettable experiences, and give your revenue a significant boost. But making them profitable and filling those spots? That’s where things get tricky.

To help us unpack it all, I’m thrilled to welcome back a very special guest: Jennifer Pahl!

Jen is a Certified Mindbody Business Consultant, yoga studio owner, and retreat expert with over a decade of experience in boutique fitness. Since opening Twist Yoga in 2013, Jen has hosted retreats in stunning destinations and knows firsthand what works (and what doesn’t) when it comes to running and marketing these transformative experiences.

In this episode, we cover:

  • Jen’s journey with retreats, including where she’s taken her groups and her approach to planning.

  • The truth about retreat profitability—can they really be a significant revenue driver?

  • Proven marketing strategies for retreats, including how to craft messaging that resonates with your audience.

  • Insights into what retreat-goers are looking for these days, like self-care, connection, and adventure.

  • Practical tips for studio owners dreaming of running retreats or wanting to maximize the ones they already offer.

Whether you’re new to the idea of retreats or you’ve already hosted a few, this conversation is packed with actionable advice and insider knowledge to help you make your next retreat a success.

Connect with Jen:

https://www.jcpahlconsulting.com

Retreats hosted by Twist Yoga: https://www.twist-yoga.com/retreats


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Connie Holen

I'm a Digital Strategist + Squarespace Web Designer for yoga, fitness and wellness studios who need a strong brand presence both on-line and off. I specializes in creating clean, modern and easy-to-manage websites that smoothy integrate online scheduling softwares and are optimized for local search engine results.

http://www.pixalitydesign.com
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Ep 12: Building a Studio that Sells with Mitch McGinley & Kristin Abel

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Ep 10: Fitness Brand Design with Olivia August